Embroidered Book Covers. Whaaa?

I just discovered these amazing embroidered book covers. Created for a new series, the Penguin Threads Deluxe Classics, the books are due to be released sometime in October, this year. The artist, Jillian Tamaki, is an illustrator and cartoonist, and her portfolio is quite extensive. From what I read, embroidery is a rather new venture for her. You can read more about the process and opportunity on her blog. So cool!